The news from the war in Ukraine tends to focus on physical battles, but there’s another front in the conflict that gets less attention: the tubes of the internet. Russia’s overall strategy involves a vast disinformation campaign, but over the last year, an army of shitposters has started fighting back. It’s a loosely organized but extremely online coalition that calls itself NAFO — short for the North America Fellas Organization — and it’s fighting a meme war against the Russian invasion.

NAFO is less of a group than a movement, united by a distaste for Russian propaganda and a love of “fellas,” which are crudely photoshopped Shiba Inus (aka doges) dressed as Ukrainian soldiers. Like most things on the internet, NAFO started as a joke when an artist named Kama started giving out fellas as a reward for charitable donations. But it quickly blossomed into something much bigger, and somehow more serious.

15 Pro-Ukraine NAFO Memes That Trolled Russia Too Hard (gizmodo.com)